we create high-revenue, scalable, visually convincing web experience
Contact Uswe’re experts in e-commerce
hidden hint is a Swiss software development company with over 15 years of experience partnering with market leaders in Switzerland and Germany. While we excel in various industries, e-commerce is where we truly shine. We’ve helped some of the biggest players reach the top, solving challenges like low conversion rates and executing seamless platform migrations.
we deliver solutions that work
We’re not just about coding; we’re about results. Our goal is to ensure that your customers enjoy every interaction with your platform while helping your marketing team achieve their KPIs. With our deep understanding of technical solutions, we know exactly what it takes to boost your revenue and optimize your business.
we automate and optimize
One of our greatest strengths lies in integrating systems that automate and streamline your operations. From CRM and ERP to Inventory Management, Customer Support, Shipping, Analytics, CMS, and Loyalty Programs—we’ve got the expertise to make your processes smarter and more efficient.
our clients
We have the privilege to be chosen by top tier companies and organizations
selected works
Success stories of our customers
roastmarket
Roastmarket is an online marketplace specializing in premium coffee, espresso machines, and accessories, offering a wide selection of products for coffee enthusiasts.
We handled the heavy lifting for a global re-platforming project, transitioning from Magento 1.x to a new headless solution based on Alokai (formerly known as Vue Storefront) and Adobe Commerce.
Technologies used:

Asphaltgold
Asphaltgold is a renowned sneaker retailer based in Germany, celebrated for its curated selection of trendy footwear and streetwear brands.
During their migration from Magento 1.x to headless Magento 2.x, they faced the issue of the native Magento REST API being relatively slow. We replaced it with our middleware layer, which mitigated the performance problems.
Technologies used:

Omnidrive
Omnidrive is a cryptocurrency exchange, offering secure buying and selling with low fees, alongside merchant API solutions for Bitcoin payments.
We have developed an advanced dashboard for currency exchange, complemented by several back-office systems to enhance operational efficiency and provide users with a seamless trading experience.
Technologies used:

benuta
Benuta, the largest online rug retailer in Europe, originated in Germany. With a broad selection of products and a user-friendly online shopping experience, it has gained a significant market share and established a strong reputation throughout the European market.
During our long-term partnership, we revamped their online shop by replatforming from Magento to Adobe Commerce Cloud and then upgrading their front end to a composable solution using Nuxt.js, Vercel, and Contentful.
Technologies used:

Every journey starts from the first step
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our approach
"Web development projects can be complex and challenging, often leading to delays, budget overruns, and unsatisfactory results. But it can be absolutely different with a seasoned custom web application development company that provides professional custom web development services."
Tim Bezhashvyly
CTO of hidden hint
Small Team,
Big Impact
We believe that being small gives us an edge. In a world where tasks are often handed off to juniors, we take pride in our hands-on approach. Every project is led by one of our directors, ensuring you get top-tier expertise from start to finish. Our CTO also regularly trains our developers to continuously improve the quality of our work. In our team he is not just a manager, but the leader who is making changes by his own example in coding and clients treatment.
Customer-Centric
Development
Like you, we’re committed to making your customers happy. We believe that development should not only enhance your business but also deliver real value by increasing your profits. We design solutions with your customers in mind, ensuring they have the best experience possible.
No
One-Size-Fits-All
Every business is unique, and so are our solutions. We know that what works for one company might not work for another. That’s why we take the time to understand your specific needs and craft solutions tailored to your business.
Seamless
Integration
Our strength lies in making complex things simple. Whether it’s integrating a new CRM, ERP, or any other system, we ensure that everything works together smoothly, so your business runs like a well-oiled machine.
Long-Term
Partnerships
We’re in it for the long haul. We don’t believe in quick wins or temporary fixes. Our approach is all about building long-term relationships, where we continue to support and grow with you as your business evolves.
Ethical and
Responsible
We proudly support local Swiss businesses and stand firm in our values. We’re also steadfast partners of Ukraine, condemning Russia’s military aggression and refusing to work with projects that haven’t exited the Russian market. Our work is driven by a commitment to integrity, responsibility, and making a positive impact.
our clients say
We take great pride in the work we do and
the values we uphold. Here are some of our
best case studies
"I am continually impressed by the code quality from hidden hint. It allows me to focus on the actual architecture of the code rather than worry about unintended side effects."
Laura Folco
Magento Development Consultant
hidden hint has been an essential partner over the years, helping us deliver products our customers love, with a creative mindset and quick turnaround in an ever-evolving market.
Phillip Johnsen
Director of Product & Technology, Finsupport AS
what working with us looks like
(01)
Let’s Get to Know Each Other
The first step is getting to know each other and making sure we’re on the same page. We want to ensure that we share the same values and vision for your project.
(02)
Tailored Planning
Whether you’re a tech expert or just starting out, we’ll build a plan that works for you. We’re equally comfortable translating business goals into development language after an audit or diving straight into detailed technical tasks that are already broken down into tickets.
(03)
Business-First Approach
If your concern is purely business-related, we’re happy to conduct an audit. And if the issue isn’t with your website, we’ll be honest and let you know. Our goal is to provide the right solution, not just any solution.
(04)
Regular Updates
We believe in the power of synchronization. That’s why we maintain regular communication and provide consistent updates throughout the project. Staying in sync is key to achieving great results together.
(05)
Small, Strategic Releases
We’re big believers in Agile and flexible approaches. Instead of overhauling everything at once, we prefer small, strategic releases that minimize risk and maximize benefits for your business.
(06)
Direct Access to Our Experts
When you work with us, our CTO is available to answer your technical questions, and our director is on hand to address any administrative matters. We’re here to make sure everything runs smoothly.
(07)
Long-Term Partnerships Built on Friendship
We see our clients as friends and believe in long-term collaboration. Most of our clients have been with us for over five years because they trust us to bring their new ideas and ambitions to life.
(08)
Bringing Your Boldest Ideas to Life
We’re here to help you achieve your most daring plans and take your business to the next level. With us, your vision is in capable hands.